The legal profession in the personal injury industry is struggling. There are many personal injury lawyers and the competition is fierce. Personal injury lawyers also work nationwide, so for a personal injury lawyer in The Hague (in Dutch: letselschade advocaat Den Haag), you can also contact a personal injury lawyer in Amsterdam (Dutch: letselschade advocaat Amsterdam) and vice versa.
In addition to the fact that there is competition between personal injury lawyers, there are also countless personal injury agencies. The personal injury lawyers of these personal injury agencies also compete with lawyers specializing in personal injury.
Problem of the legal profession
The problem of the legal profession is, among other things, that they are often not commercial. This contrasts with personal injury agencies. They often know better than anyone how to be commercial. For example, personal injury agencies often have beautiful websites with sleek logos, bright colors, and a striking design. In addition, many of these personal injury agencies often have a visitor counter on the website. But what is the importance of a visitor counter?
What can you do with a visitor counter?
A visitor counter has various purposes and benefits. Firstly for the owner of a website himself. With a good visitor counter, you have direct insight into the number of visitors to your website. But why is this important?
Suppose you have a blog on your website, and you write a new blog every week, for example in the field of personal injury. Then you want to know which blog is and which is not popular. If you have a visitor counter on your website, you can keep track of how many people have visited your website in the days after posting a specific blog and how many people were so interested in your blog that they read it.
The first advantage of a visitor counter is that you gain insight into the number of people who visit your website daily, weekly, or monthly. But there are even more advantages of a visitor counter.
Another reason to use a visitor counter is that it also shows visitors to your website how popular your website is among people who surf the internet. A website with thousands of visitors every day will do much better than a website with only a few visitors per month. So, a visitor counter is also important for commercial purposes. In addition, the number of visitors to a website also says something about the reliability of the website that you manage.
Is the visitor counter interesting for the legal profession?
If you have a legal problem and are looking for a lawyer, you want the best lawyer. Legal seekers then look at various websites before making a choice. What is special is that people often look at how a website looks, so it is often about the external characteristics. We do not specifically look at the knowledge and expertise of a lawyer, but more at what his or her website looks like. Apparently, a nice clean website gives more confidence.
If a website gives confidence, then the number of visitors to a website is also something that reflects confidentiality. So, if a personal injury lawyer places a visitor counter on the website and if he has many visitors, this is also a sign for a litigant that he or she is dealing with a reliable website.