Blogging can start as a simple hobby and quickly grow to a career. People who are interested in making money from their blogs are always looking for methods to stand out from every other blogger out there.
If you feel like that there is still a lot of room to grow as a blogger and would want to take your blog to the next level, here are some tips to help you with that. And keep in mind that the more of these you use, the better off you will be.
Tip #1 – Use Relevant Plugins
If you decide to use WordPress as your content management, make sure to boost your blog with relevant plugins. There are a lot of great choices, and you can find plenty of plugins that are free.
For instance, a glossary plugin for wordpress allows readers to check what certain words or acronyms stand for quickly, so blogs that are more on a technical side can take advantage of this particular plugin.
There are a lot of other excellent choices, but keep in mind that each plugin requires resources, so having too many on the blog may not be the best idea. If you notice that the website is loading too slow, it might be because of too many plugins installed.
Tip #2 – Be Consistent
Consistency is imperative if you are thinking about turning your blog into a business in the future. If you do not have a schedule and fail to publish articles regularly, it will only be a matter of time before your readership numbers start to plummet.
When you create a blog and start to attract readers, they come with certain expectations. And one of the expectations is to see regular content. So make sure that you are able to provide an article weekly or bi-weekly.
Tip #3 – Optimize for Mobile Users
According to Statista, about 50 percent of internet traffic was mobile by the end of 2019. If your blog is not optimized for mobile browsing, you stand to lose a lot of potential readers. Tablets and smartphones, in particular, are becoming more popular.
People like to use smartphones when they are commuting, and when there is an opportunity to kill some time, they do it by either texting, playing games, or browsing the internet.
Tip #4 – Emphasize SEO
There are different kinds of methods to attract more visitors, but quality traffic tends to come from search engines like Google.
Optimizing for search engines is a long-term strategy that will help you with more than just increasing website traffic. Being in higher ranks of Google builds authority. Of course, it is hard to reach a point of being at the top of the list, but you are going to attract a lot of attention just by being in the first pages.
Tip #5 – Interact with Your Readers
Establishing a good relationship with your audience is another aspect of creating a sustainable blog. Quality of the articles or another type of content is expected, but you should also look to interact with an audience when there is an opportunity.
Respond to as many comments on your posts as you can. Consider running a question and answer session on social media. The more you are involved with the community, the more you stand to gain.
Tip #6 – Market on Social Media
Social media platforms like Instagram, Twitter, and Facebook offer perfect opportunities to advertise your brand. You can cooperate with influencers and ask them to promote your blog, organize contests and giveaways, and create online communities like Facebook groups.
More and more new users join social media, and it would be unwise not to take advantage of everything that the most popular platforms have to offer. Also, be on the lookout of new websites emerging. They could also end up a good place to advertise your blog.
Tip #7 – Create a Newsletter
Email marketing is not that difficult because you can collect an email list using any of the available plugins. The biggest challenge will be persuading people to subscribe to the newsletter.
The purpose of email marketing is to have another channel that reminds readers about the most recent news surrounding your blog. And when they receive an appealing email, they will be happy to click on the provided URL and get redirected to your site.
Tip #8 – Invest in Guest Blogging
When you are thinking about the future, guest blogging is more or less inevitable. And it is not just about attracting other bloggers to write for you. By getting your content on other blogs, you will:
- Improve your backlinks, especially if they are from authority websites.
- Get instant exposure to more website traffic.
- Raise brand awareness.
- Fortify your authority.
Looking at the surface level, it may seem like putting your article on another website instead your own is a waste. But with so many benefits available, you ought to start guest blogging as soon as possible.